A bold move
for a Melbourne mainstay

We’re changing things around
here.

With prime location and bundles of untapped potential, we’re taking retail to new heights.

So...

it’s out with

Wave goodbye to those weird green lanterns, the stuffy luxury positioning, a lack of vision, big vacancy, just a handy cut-through, empty shelves, struggling retailers, really bad vibes, exclusivity, and silence.

and in with

Say hello to a new shopping experience, bustling shops, inclusivity, a must visit destination, a diverse tenants, really good vibes, innovative retail and pumping streets.

The place to

Work,

Play,

Shop,

Relax, Eat.

Say goodbye to ‘St Collins Lane’ and hello to a fresh start at 260 Collins Street. We’re not just changing names, we’re rebuilding from the ground up. With a dynamic mix of retail, office space, hotel, and entertainment. A place that will draw in new faces, transforming every visit into an inspiring experience.

With thought in every detail,
 from fixtures to finishes, considered and designed with the modern customer in mind. This isn’t just a change, it’s a new era for 260 Collins Street. We’re starting fresh, leaving the past behind, and moving forward with bold innovation and style.

Crowd of people outside the historic Flinders Street Station entrance in Melbourne with clocks showing train times above.
flinders street train station
Two women sitting inside a cafe with a window display of champagne bottles and a sign reading 'CAFFE E TORTA CUCINA'.
Little collins street
Crowded indoor shopping arcade with a large clock reading 12:05 and a statue of a bearded man holding a spear.
royal arcade
City street scene with people walking near tram tracks, a tram approaching, and red clearance flags outside a David Jones store.
bourke street mall
Busy urban street with diverse pedestrians walking under storefront signs including L'Occitane, Wittner, and Rolex during daytime.
collins street
Busy narrow urban laneway with people walking and sitting outside cafes and shops under various hanging signs.
Centre place

Larger than life

Be part of Melbourne's great culture. A place of shopping, entertainment, and tourism, this is where global brands intersect with charming independent boutiques, and where delectable dining experiences intertwine with bustling business. Surrounded by retail powerhouses like David Jones, Myer, Mecca, and Zara drawing people from all walks of life, there are very few places in Australia that captivates peoples’ imagination and wonder in quite the same way.

with great connections

Flinders Street Station in Melbourne with people walking and trams on tracks under a blue sky.
Aerial view of a city block highlighting Bourke Street Mall, Town Hall Station, Flinders Street Station, and Collins and Flinders Streets with walking distances.

1.7m+
People

walk past 260 Collins Street entrance each year

22 tram
lines

within a one-block radius
of 260 Collins Street

16
hotels

within a one-block radius
of 260 Collins Street

299 bourke street mall
Urban rooftop terrace with outdoor seating and greenery on a historic brick building surrounded by city skyscrapers.
Street view of a modern building entrance with large glass doors, people walking on the sidewalk, and trees lining the street.
235 Bourke Street
Street view of a modern urban redevelopment with mixed-use buildings under a cloudy sunset sky.
Melbourne walk
Modern multi-story building with large windows, trees lining the sidewalk, bicycles parked, and people walking and gathering near entrances.
Town Hall Place

Future,
Rewritten

Within a one-block radius of 260 Collins Street developers continue to invest in world-class development projects that are set to ensure this place continues to evolve and grow. Projects such as Lendlease’s Town Hall Place, Melbourne Walk, 235 Bourke Street, and the new 299 Bourke Street Mall, will all feature a mix of retail and office tenants such as Mecca, Clemenger, and Rodd & Gunn, covering 11,000 sqm. These investments are a clear indication of the area’s ongoing evolution and will ensure that it remains the vibrant, beating heart of Melbourne.

SEP
2024

Date that the new Metro Tunnel opens

130
Meters

the distance from the new Town Hall Metro Tunnel Station

Busy modern transit concourse with people walking and using escalators under a geometric ceiling supported by large, angled columns.
Busy city street with pedestrians walking, outdoor seating, and a 20 km/h shared zone sign under green trees.

Collins Street

Little Collins Street

Floor plan showing Novotel hotel area with branded retail spaces including Swatch, Tag Heuer, Waterman, and Birkenstock, connected by escalators between retail and office areas.Floorplan showing Novotel hotel with 380 keys at the top, co-working space below in blue, retail stores Swatch and TAG Heuer on the left, Birkenstock on the right, and food & beverage and entertainment area at the bottom in blue.
EXISTING
terms agreed
available
L2
L1
G
LG
L2
office
L1
retail
G
retail
LG
entertainment, food & beverage
EXISTING
terms agreed
available

Unrivalled Expertise with a Global Reach

With the formidable backing of UBS, our delivery team exemplifies unmatched expertise. UBS’s global stature is unparalleled, with over 74,000 employees across 48 countries globally. This alliance ensures our delivery not only meets, but sets new industry standards. Supported by world-class giants like UBS, we’re reshaping excellence in delivery.

Owner

Leveraging UBS’s 160-year legacy of innovation andgrowth, from its Swiss origins to its current global stature, our team brings a wealth of expertise and a trusted commitment to excellence. Our journey, beginning as a humble bank in Winterthur, has led to significant mergers and expansions, culminating in the recent acquisition of Credit Suisse Group. As we continue to manage over USD 2.1bn in assets across the Asia Pacific, we are dedicated to delivering a personalised and seamless experience for our clients, with a focus on connecting people and opportunities. 

Asset & Development Manager

Kaipara Property Group has a wealth of experience in retail development, repositioning and management. Kaipara are active across Queensland, New South Wales and Victoria. They are an independent platform, established in 2011. They offer end to end investment management with property development, project management and advisory services to investors and landowners. Kaipara’s industry network provides unique access points to assets, creating exclusive off-market opportunities. Kaipara senior management all possess institutional experience however the platform can operate with the nimbleness of a boutique. Kaipara is performance and outcome driven in all its value-add initiatives.

Leasing Agent

Ainsworth Property (A-P) have come together to create a specialist retail team with unrivalled experience and knowledge of the Australian retail landscape, particularly shopping centres, mixed use developments and CBD/metro retail. Together with our customers, we are committed to transforming the retail experience at every touchpoint, focusing on driving high performance and long-term, sustainable growth.

We are the only group of our kind in Australia with the depth of experience and capability that has influenced and shaped Australia’s retail landscape.

Green and yellow tram number 272 on city street with trees and people waiting at tram stop.

We'rE taking retail to new heights.

Are you in?